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Category Archives: copywriting

copywriting

Cross-Cultural Exam #9: Boomer v. Xer. (With PRIZE!)

Monday, 8:28pm Reno, NV “Just take those old records off the shelf, I’ll sit n’ listen to ‘em by myself…” (Bob Seger) Howdy… At the end of this post, I’ll explain how you can win a bitchin’ prize that will make you the envy of all your friends forever. First, though — let’s learn something

You Did What? Where? How Many Times? Whoa…

Saturday, 1:29pm Austin, Republic of Texas “We’re the Free Texican Airforce, and we’re flying tonight…” (Peter Rowan) Howdy… Okay, first off, I’m not in Austin yet. I’m in Reno… but I’m preparing for flying into Austin Monday by keeping the oven on in the kitchen, while boiling four pans of water on the stove.  Cuz

How To Communicate With Humans

Saturday, 3:26pm Rancho Cucamonga, CA “Hot fun in the summertime…” (Sly Stone) Howdy. I’ve been doing some Critical Think (trademarked term, by me) about one of the main keys to “real” communication with your fellow humans: Empathy. Not sympathy.  Empathy is a very different animal — it’s where you essentially walk a mile in the