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	<title>The RANT &#187; So, I Take A Few Days Off&#8230; And All Hell Breaks Loose&#8230;</title>
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	<description>Free &#38; damn good insight, advice, cross-talk &#38; mutterings from the most respected &#38; ripped-off marketing guru alive…</description>
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		<title>So, I Take A Few Days Off&#8230; And All Hell Breaks Loose&#8230;</title>
		<link>http://www.john-carlton.com/2009/12/so-i-take-a-few-days-off-and-all-hell-breaks-loose/</link>
		<comments>http://www.john-carlton.com/2009/12/so-i-take-a-few-days-off-and-all-hell-breaks-loose/#comments</comments>
		<pubDate>Fri, 18 Dec 2009 20:09:39 +0000</pubDate>
		<dc:creator>John Carlton</dc:creator>
				<category><![CDATA[Web 2.0]]></category>

		<guid isPermaLink="false">http://www.john-carlton.com/?p=751</guid>
		<description><![CDATA[Thursday, early Phoenix, AZ &#8220;Truckin&#8217;, like the Do-Dah man&#8230;&#8221; (Dead, again) Good grief&#8230; Nice little cat-fight going on in the comments section of the last post. Which, of course, is fine.  I&#8217;ve still never deleted a comment in the 5 years I&#8217;ve been in the saddle of this blog. (Side note: Has anyone figured out]]></description>
			<content:encoded><![CDATA[<p><img class="aligncenter size-medium wp-image-754" title="000blog" src="http://www.john-carlton.com/wp-content/uploads/2009/12/000blog-225x300.jpg" alt="000blog" width="225" height="300" /></p>
<p>Thursday, early<br />
Phoenix, AZ<br />
<em>&#8220;Truckin&#8217;, like the Do-Dah man&#8230;&#8221;</em> (Dead, again)</p>
<p>Good grief&#8230;</p>
<p>Nice little cat-fight going on in the comments section of the last post.</p>
<p>Which, of course, is fine.  I&#8217;ve still never deleted a comment in the 5 years I&#8217;ve been in the saddle of this blog.</p>
<p>(<strong>Side note:</strong> Has anyone figured out if there are &#8220;Web years&#8221;, which would be like &#8220;dog years&#8221; where each canine lap around the calendar is equal to 7 human laps?  I gotta tell ya, it seems like I&#8217;ve been tending this beast for half my life&#8230;)</p>
<p>So, anyway, here&#8217;s the post for today&#8230;</p>
<p>&#8230; addressing the most pressing issues being discussed:</p>
<p><strong>Post Element #1:</strong> I&#8217;m still on the road.  Quick stop home to repack (hope I&#8217;ve got clean socks stashed somewhere), and then back on a plane&#8230;</p>
<p>&#8230; this time to San Diego to meet with Tony Robbins, and Mike Koenigs of Traffic Geyser.</p>
<p>Last weekend, I was a featured guest at Joe Polish&#8217;s &#8220;$25K Mastermind&#8221; quarterly meeting (so-called because members pony up $25K to belong) (and every single member I&#8217;ve met says it&#8217;s worth it many times over).</p>
<p>And, since we were in semi-warm weather&#8230; and there was still 3 feet of snow back home&#8230;</p>
<p>&#8230; I decided to stay in AZ for a few days, meet up with my biz partner Stan&#8230; and golf.</p>
<p>For my birthday.</p>
<p>So you tweakers who were so busy questioning my motives for our upcoming January event&#8230;</p>
<p>&#8230; were doing so on my <em>birthday</em>.</p>
<p>Have you no shame?</p>
<p>Is there no safe haven of time left on this chaotic planet for a man to take a break from social media&#8230; to go futilely chase little white balls around the desert?</p>
<p>This is not right, people.</p>
<p>Let&#8217;s all take a deep breath, okay?</p>
<p><strong>Post Element #2:</strong> I&#8217;ll be back at this blog next week.</p>
<p>I&#8217;ve got a back-up of posts to lay on y&#8217;all, too.  Good stuff about the FTC (I&#8217;ve got the goods on the new recommendations, I believe)&#8230; Google&#8217;s latest round of going medieval on people&#8230; some hard-core insight to social media (R.I.P. Twitter?)&#8230;</p>
<p>&#8230; and, of course, updates and revelations about the upcoming event in January.</p>
<p><strong>But why wait?</strong></p>
<p>Let&#8217;s clear up a few of the more hurtful misconceptions here and now:</p>
<p>First&#8230; this is not a pitchfest.  The days are not broken up into blocks of time for a presentation and rush to the sales table.</p>
<p><strong>Get straight on this:</strong> I wasn&#8217;t just &#8220;there&#8221; during the glory days of Halbert&#8217;s best seminars&#8230;</p>
<p>&#8230; I was co-producing the little monsters.</p>
<p>I wrote the letters that brought people in.  I conspired with Gary to amaze, astound and befuddle attendees&#8230; all part of our increasing awareness of how excellent teaching actually happened.  (Hint: Very few people know to teach, really.  I&#8217;ve been at this for 22 years.  If you&#8217;re confused about who&#8217;s doing the teaching in this biz and who&#8217;s ladling out the bullshit&#8230; you&#8217;re just not paying attention.)</p>
<p>I co-produced a few dozen events with Halbert, hosted a few of my own even before I&#8217;d met him&#8230;</p>
<p>&#8230; and, over the last 7 years or so, have created my own model.  Which is part workshop, part consultation, and ALL learning.</p>
<p>That&#8217;s what this upcoming &#8220;Action Seminar&#8221; is all about.  Most of the writer/teachers from the Simple Writing System faculty will be there&#8230;</p>
<p>&#8230; plus some very important experts who will share the good stuff.</p>
<p>I&#8217;ll explain more later&#8230; cuz, like I said, I&#8217;m still technically on the road.  (And I&#8217;ll be <em>royally </em>pissed off if I miss my plane because I&#8217;m posting on this blog&#8230;)</p>
<p><strong>Just know this:</strong> Stan and I (and our favorite colleagues) will be focusing on helping people get their act together&#8230;</p>
<p>&#8230; enough to make 2010 their best year ever, business-wise.</p>
<p>We&#8217;re going to share everything we know, and uncork what our colleagues know&#8230; about setting up sales funnels that grab lots of traffic, and efficiently move prospects through the process of creating loyal customers.</p>
<p>We&#8217;re good at this.  We just had OUR best year ever&#8230; in the teeth of the continuing recession, amidst all the whining and hand-wringing and predictions of certain Doom.</p>
<p>It will NOT be an event like you&#8217;ve seen before.</p>
<p>Here, you can get all your questions answered&#8230; see real entrepreneur&#8217;s ads critiqued and deconstructed (and reassembled as bad-ass marketing that works)&#8230; shuck and jive to your heart&#8217;s content with biz owners who&#8217;ve already solved the problems that keep you frozen&#8230;</p>
<p>&#8230; and so on.  There will be Hot Seats, serious brainstorming on topics close to a capitalist&#8217;s little heart, tutorials on moolah-generating stuff you don&#8217;t even know exists yet (especially in pay-per-click)&#8230;</p>
<p>&#8230; and no bullshit at any point.</p>
<p>We&#8217;re hard-as-nails marketers, deep on the cutting edge of what&#8217;s working (where it&#8217;s also obvious what&#8217;s <em>not </em>working, which is just as important).</p>
<p>And, just to remind the tweakers:  This blog is (and always has been) mostly solid content.</p>
<p>Good advice, excellent tactics, and all the unfair advantages that come from hanging out with a grizzled veteran who loves to spill the beans.</p>
<p>Yes, here and there I will let you know about an opportunity we&#8217;re presenting to folks who care about opportunity.  Like this upcoming event.</p>
<p>If you can&#8217;t get past that, then you&#8217;ve got some issues to address that are all yours.  Please leave me out of it.</p>
<p>The Web is infested with people who bitch just for the sake of bitching&#8230; and who feel they have a &#8220;right&#8221; to thrash reputations because they&#8217;re enraged at their own failure.</p>
<p>It&#8217;s the nature of the world.  I expected no less when I raised my head above the fray and started teaching and blogging and handling &#8220;guru&#8221; chores.</p>
<p>For those of you who aren&#8217;t sure what to think about this kind of opportunity&#8230;</p>
<p>&#8230; which is an honest chance to come hang out with me, my staff, a gang of the best writers on the planet, and a bevy of experts who do NOT make their living speaking from stages&#8230;</p>
<p>&#8230; I invite you to investigate further. (And pay more attention to the folks who actually <em>have </em>experience with me, than to the tweakers who feel cheated by life.)</p>
<p>We will not be holding another event like this in the future.  My workshops and seminars are all TOTALLY unique, because they&#8217;re tailored to the needs of attendees.</p>
<p>When I get back next week, I&#8217;ll be happy to answer any question you care to put to us about this Action Seminar.</p>
<p>Just ask, in the comments section below.</p>
<p>Yes, it&#8217;s dirt cheap.  We&#8217;re not gouging, and we will over-deliver like mo-fo&#8217;s.</p>
<p>That&#8217;s what we do.</p>
<p>If you haven&#8217;t figured out &#8212; after 5 freaking years of this blog &#8212; that I am the most transparent and most willing-to-help guru on the scene&#8230;</p>
<p>&#8230; well, it&#8217;s just weird.  You might need your &#8220;critical thinking&#8221; nodules examined.</p>
<p>Now, if you&#8217;ll excuse me, I have to go catch a plane&#8230;</p>
<p>Stay frosty,</p>
<p>John</p>
<p><strong>P.S.</strong> Seriously, gimme your most pressing questions, here in the comments section.</p>
<p>I know you&#8217;ve got &#8216;em.  Let&#8217;s clear it all up now, while there&#8217;s time to make a rational decision to come to the event (and get your travel expenses in before the end of the year, for tax purposes).</p>
<p><strong>P.P.S.</strong> One update:  For a variety of reasons, I&#8217;m rejuggling the faculty of this event.  So some of the folks in that very cool video on the site won&#8217;t be there, after all, and some new ones have been included:</p>
<p><a href="http://www.marketingrebel.com/action-seminar">www.marketingrebel.com/action-seminar</a></p>
<p>I&#8217;ll have the fresh line-up of heavy hitters ready next week.</p>
<p>And, just for the record, the rejuggling is solely because of travel conflicts, and the continuing adjustments Stan and I are making to the structure of this event.  We&#8217;re all still great buddies.</p>
<p>Because these events are so unique, we&#8217;re not trapped in any pre-made paradigm.  So, as we brainstorm and get brilliant input from others, we&#8217;re able to morph, easily and without grief.</p>
<p>This is all about delivering the goods to attendees.</p>
<p>Spots are very limited.  It&#8217;s cheap as heck.  You&#8217;re gonna love it.</p>
<p>More later&#8230;</p>
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