“I tot I taw a puddy tat…” Tweety (ask your uncle)
I am now officially tweeting on Twitter.
I originally resisted… but was convinced by Joel Comm to give it a try.
… dude, it’s cool.
It truly is the still-under-used social networking tool of Web 2.0. When you join as someone’s Twitter Pal (I made that up — don’t yet know what you call it when you follow people), you get “updates” by email or phone text.
“Normal” people (meaning, folks not in business) use it to annoy everyone else, by alerting their friends they’re havng breakfast, or feel constipated, or just slammed their fifth Red Bull.
However… hip marketers are finding out this is a fabulous way to keep in touch with customers, fans, colleagues, and the like. (Lots of “pure”, non-selling posts are the rule, BTW. 90% or more are really just interesting chat — key on “interesting” — because overt selling is gauche and looked down on.)
It’s a way to offer a glimpse into your daily life…
… and to keep folks current with anything important you’re doing.
The personal insights are cool, because they help with the bonding process. I mean, I’m kinda curious about how people get through their day. Aren’t you?
It’s like Behaviorial Psych 101, in little snippets.
And since I’m going to Chicago next week — for a Hot Seat event, and to lollygag with about fifty of the richest and hippest online marketers on the planet — I think what I’ll be tweeting about might be…
… you know…
… kinda interesting to you.
There’s a built-in limit to tweeting. You can’t go over 140 characters… so you’re forced to be brief. And thus, not waste anyone’s time. (Though, hot threads can get deep fast.)
I’m tweeting as “johncarlton007”.
To log on as a “friend”… and get all my updates… go to www.twitter.com/johncarlton007
and sign on.
First big update has already gone out: I’m interviewing my crazed young pal Jason Moffat on how to use Twitter for advanced marketing. He’s got it figured out.
The phone call will be recorded, and posted on the Radio Rant coaching site.
You’re not a member?
That’s dumb. Just go to www.carltoncoaching.com, scroll down to where we discuss the Radio Rant coaching club…
… and sign up for a free month.
Free! No obligation to stay on longer.
It’s the best deal in getting marketing info out there. Stan and I do multiple shows each month, and you can get ANY question you have answered, and any problem solved.
Anyway, gotta go. Got Jason on the line…
Man, he’s really got Twitter nailed, too…
P.S. Update — the call with Jason ROCKED.
For the first time in a loooooong time, I’m kinda excited about a new technological toy.
I’ll be tweeting from Chicago and elsewhere… and I promise to not play nice.
Not sure how often I’ll tweet yet. Jason does it a couple of times a day, but it’s an untested measure. I’ll just do it when the mood strikes, for now, and see how people react.
Now… go buy my stuff (as my pal Kern would say)…