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Monthly Archives: May 2007

How Do You Like The New Digs?

Thursday, May 31, 2007

Howdy… We’ve just finished sprucing up The Big Damn Blog, and added a bunch of cool new accessories. After several years, it was time for a face-lift and upgrade. Lots of new features — photos (in the bio section), archives, tons of free stuff… plus a blog-only secret bargain that will be available for a

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Knockin’ ‘Em Off The Fence

Monday, May 21, 2007

Sunday, 5:45pm Reno, NV “There is no problem in the world that cannot be solved with a good sales letter.” (Gary Halbert) Howdy… Increasingly, I am teaching less about the technicalities of copywriting, and more about the subtle (and much ignored) art of salesmanship. And this makes sense, given the nature of the Web. Copywriting

Filed in business, copywriting, entrepreneur, freelance copywriters, Gary Halbert, Marketing, salesmanship, writing | | Comments (9)

Just Tell The Friggin’ Truth

Monday, May 14, 2007

It seems to be human nature to not want to admit error or cop to mistakes. And that probably makes sense, in an evolutionary way. Those ancestors who leaped up to take the blame too eagerly were likely punished in severely unpleasant ways… and could have also been seen as too wimpy for mating with.

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