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Monthly Archives: March 2007

The End Of Civilization As We Know It

Friday, March 30, 2007

When my father was drafted during World War II and dumped in Belgium just in time for the Battle of the Bulge, my mother and his first two kids (I wasn’t a glimmer in his eye yet) waited days for even a hint of news about the war… and waited months for letters from Pop

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The Care And Feeding Of Your Future, Without The Soap Opera Drama And Trauma

Sunday, March 25, 2007

Back when I started out in advertising… and even in the first year or so of my freelance career… I had to concentrate to remember exactly what “direct response” meant in the term “direct response advertising”. Because a lot of the clients and agencies I worked with were oblivious. They understood the concept of advertising

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Getting Perspective

Thursday, March 22, 2007

I have a lot of glaring faults, and very few advantages in life… but the one advantage that has helped me the most in my career has been my memory. I’m no savant. I often forget why I came into a room… the names of even close friends often disappear from my mind like smoke