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	<title>Comments on: The Bane Of Integrity</title>
	<link>http://www.john-carlton.com/2006/04/03/the-bane-of-integrity/</link>
	<description>insight, tactics, advice and mutterings on copywriting, marketing and living life deep... from the  most ripped-off world-class ad writer alive...</description>
	<pubDate>Thu, 04 Dec 2008 01:06:42 +0000</pubDate>
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		<title>By: Jason</title>
		<link>http://www.john-carlton.com/2006/04/03/the-bane-of-integrity/#comment-2175</link>
		<author>Jason</author>
		<pubDate>Wed, 12 Apr 2006 01:21:06 +0000</pubDate>
		<guid>http://www.john-carlton.com/2006/04/03/the-bane-of-integrity/#comment-2175</guid>
		<description>"If Trump asks whether or not you want to bring back 2 or 3,
you say 4. It’s all about the odds."

If everyone did the math in life, they'd all be rich.</description>
		<content:encoded><![CDATA[<p>&#8220;If Trump asks whether or not you want to bring back 2 or 3,<br />
you say 4. It’s all about the odds.&#8221;</p>
<p>If everyone did the math in life, they&#8217;d all be rich.</p>
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		<title>By: Jason Moffatt</title>
		<link>http://www.john-carlton.com/2006/04/03/the-bane-of-integrity/#comment-2095</link>
		<author>Jason Moffatt</author>
		<pubDate>Mon, 10 Apr 2006 03:10:56 +0000</pubDate>
		<guid>http://www.john-carlton.com/2006/04/03/the-bane-of-integrity/#comment-2095</guid>
		<description>John, 

I too get frustrated with the show at times.  It's hard 
not to watch if your a true entrepeneur though.

This show is full of employees.  They aren't aren't
true salespeople most of the time.

Since I have an inside track into the world of
Reality TV, and have always been involved in
some crazy sales biz, my friends always ask...

"Why don't you try out for the Apprentice?"

The answer to that is simple.  I have no desire to
work for the Donald.

The dude is a incredibly shallow, and the job would
suck.  I'd write the dude some copy, but there's a 
slim chance I'd put on a suit and tie for the guy.

What baffles me is the total incompetence of the 
contestants.  These guys are a joke, and I have to
assume that the casting director does this on purpose.

This definitely can't be the cream of the crop of applicants.

They need some controversy, and stuff to sell commercials.
Why do you think the fat, obnoxious lawyer was on there?
Cmon, Trump would never of hired that guy and you know it.

Considering the show has been on for a few years, it's 
mind-boggling that these players still don't have a clue.

Here's an example.

Trump says:  "How many do you want to bring back to the
boardroom, 2 or 3?"

Dumbass Contestant:  "Mr. Trump, can I just bring back 1?"

Here's what they need to be doing...

If Trump asks whether or not you want to bring back 2 or 3, 
you say 4.  It's all about the odds.

Trump hates bad math.

Almost every time these idiotic contestants will choose to 
bring 2 people to the boardroom when it was blatantly clear
that Trump wanted them to bring 3.

Total Fools!

Not only do you need to bring the maximum amount of 
people back, but geez, you should have a decent idea on
who Trump will and won't fire.  It's not too hard to figure 
out what the guy does and doesn't like.

I'd smoke those chumps on that show, and when it came
done to the last 2 people,  Me vs the last contestant, that's 
when I would quit the show and give the Don the Boot.

"Dissing The Don"

Now that sounds like a great reality show.

I'd parlay my fame into much more then what the Don
intended on paying me.


Peace

Profit Moffatt


PS: A similar thing goes with Survivor.  Most of the contestants
don't realize that there is much more to be made then just
a million dollar prize.  

The odds of winning cash in Survivor is extremely small compared 
to how simple it is to gain fame and fortune.

Instead of plotting out how to get the grand prize all the time, I would 
constantly be thinking how to monetize every second the camera 
was on me.

Maybe I'd write the name of my website in charcoal across my chest.

Or go naked like Richard and write it on my cheeks.</description>
		<content:encoded><![CDATA[<p>John, </p>
<p>I too get frustrated with the show at times.  It&#8217;s hard<br />
not to watch if your a true entrepeneur though.</p>
<p>This show is full of employees.  They aren&#8217;t aren&#8217;t<br />
true salespeople most of the time.</p>
<p>Since I have an inside track into the world of<br />
Reality TV, and have always been involved in<br />
some crazy sales biz, my friends always ask&#8230;</p>
<p>&#8220;Why don&#8217;t you try out for the Apprentice?&#8221;</p>
<p>The answer to that is simple.  I have no desire to<br />
work for the Donald.</p>
<p>The dude is a incredibly shallow, and the job would<br />
suck.  I&#8217;d write the dude some copy, but there&#8217;s a<br />
slim chance I&#8217;d put on a suit and tie for the guy.</p>
<p>What baffles me is the total incompetence of the<br />
contestants.  These guys are a joke, and I have to<br />
assume that the casting director does this on purpose.</p>
<p>This definitely can&#8217;t be the cream of the crop of applicants.</p>
<p>They need some controversy, and stuff to sell commercials.<br />
Why do you think the fat, obnoxious lawyer was on there?<br />
Cmon, Trump would never of hired that guy and you know it.</p>
<p>Considering the show has been on for a few years, it&#8217;s<br />
mind-boggling that these players still don&#8217;t have a clue.</p>
<p>Here&#8217;s an example.</p>
<p>Trump says:  &#8220;How many do you want to bring back to the<br />
boardroom, 2 or 3?&#8221;</p>
<p>Dumbass Contestant:  &#8220;Mr. Trump, can I just bring back 1?&#8221;</p>
<p>Here&#8217;s what they need to be doing&#8230;</p>
<p>If Trump asks whether or not you want to bring back 2 or 3,<br />
you say 4.  It&#8217;s all about the odds.</p>
<p>Trump hates bad math.</p>
<p>Almost every time these idiotic contestants will choose to<br />
bring 2 people to the boardroom when it was blatantly clear<br />
that Trump wanted them to bring 3.</p>
<p>Total Fools!</p>
<p>Not only do you need to bring the maximum amount of<br />
people back, but geez, you should have a decent idea on<br />
who Trump will and won&#8217;t fire.  It&#8217;s not too hard to figure<br />
out what the guy does and doesn&#8217;t like.</p>
<p>I&#8217;d smoke those chumps on that show, and when it came<br />
done to the last 2 people,  Me vs the last contestant, that&#8217;s<br />
when I would quit the show and give the Don the Boot.</p>
<p>&#8220;Dissing The Don&#8221;</p>
<p>Now that sounds like a great reality show.</p>
<p>I&#8217;d parlay my fame into much more then what the Don<br />
intended on paying me.</p>
<p>Peace</p>
<p>Profit Moffatt</p>
<p>PS: A similar thing goes with Survivor.  Most of the contestants<br />
don&#8217;t realize that there is much more to be made then just<br />
a million dollar prize.  </p>
<p>The odds of winning cash in Survivor is extremely small compared<br />
to how simple it is to gain fame and fortune.</p>
<p>Instead of plotting out how to get the grand prize all the time, I would<br />
constantly be thinking how to monetize every second the camera<br />
was on me.</p>
<p>Maybe I&#8217;d write the name of my website in charcoal across my chest.</p>
<p>Or go naked like Richard and write it on my cheeks.</p>
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		<title>By: Patty</title>
		<link>http://www.john-carlton.com/2006/04/03/the-bane-of-integrity/#comment-2025</link>
		<author>Patty</author>
		<pubDate>Sun, 09 Apr 2006 14:26:47 +0000</pubDate>
		<guid>http://www.john-carlton.com/2006/04/03/the-bane-of-integrity/#comment-2025</guid>
		<description>I can't believe I was thinking the same thing you were about that show.  I usually respect Trump's decisions in the boardroom but this week it was pretty lame.  All I could think was "What an ***hole!"  The way he got down on this guy was just wrong.  I do not know why he took it either.  I don't care who he is, if it was me I would have stood up said "Screw you MR. TRUMP!"  And then walked out.  

Who knows maybe the guy DID do that but they made him come back and do a retake to make it look good!  After all, we have to keep Trump looking good!</description>
		<content:encoded><![CDATA[<p>I can&#8217;t believe I was thinking the same thing you were about that show.  I usually respect Trump&#8217;s decisions in the boardroom but this week it was pretty lame.  All I could think was &#8220;What an ***hole!&#8221;  The way he got down on this guy was just wrong.  I do not know why he took it either.  I don&#8217;t care who he is, if it was me I would have stood up said &#8220;Screw you MR. TRUMP!&#8221;  And then walked out.  </p>
<p>Who knows maybe the guy DID do that but they made him come back and do a retake to make it look good!  After all, we have to keep Trump looking good!</p>
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		<title>By: Joe</title>
		<link>http://www.john-carlton.com/2006/04/03/the-bane-of-integrity/#comment-1852</link>
		<author>Joe</author>
		<pubDate>Sat, 08 Apr 2006 05:39:49 +0000</pubDate>
		<guid>http://www.john-carlton.com/2006/04/03/the-bane-of-integrity/#comment-1852</guid>
		<description>Hey John,

Well my take on all this is you're either a stand up guy, or your not. 
Everybody human and so everyone doesn’t always do the right thing all the time. Their full of shit if they say they do. Like I say about my kids I wish for them each to be good persons in their own right. Just treat people with respect, whether it’s the guy pumping your gas or the toll collector, whom ever.
 
I think Trump has integrity he's a straight shooter. What you see is what you get. I dont know what you mean about being a coward . I think he's just used to daling with unscrupulous,  tough as nails business  people who would steal his eyes for a nickel. So he lets these kids  have it with both barrels. They should know, when they sit down in front of Trump...as well in life... U  better have your shit together . That’s the big bad world looking across the table at them, unflinching and snarling. 
Best Joe C</description>
		<content:encoded><![CDATA[<p>Hey John,</p>
<p>Well my take on all this is you&#8217;re either a stand up guy, or your not.<br />
Everybody human and so everyone doesn’t always do the right thing all the time. Their full of shit if they say they do. Like I say about my kids I wish for them each to be good persons in their own right. Just treat people with respect, whether it’s the guy pumping your gas or the toll collector, whom ever.</p>
<p>I think Trump has integrity he&#8217;s a straight shooter. What you see is what you get. I dont know what you mean about being a coward . I think he&#8217;s just used to daling with unscrupulous,  tough as nails business  people who would steal his eyes for a nickel. So he lets these kids  have it with both barrels. They should know, when they sit down in front of Trump&#8230;as well in life&#8230; U  better have your shit together . That’s the big bad world looking across the table at them, unflinching and snarling.<br />
Best Joe C</p>
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		<title>By: Nick</title>
		<link>http://www.john-carlton.com/2006/04/03/the-bane-of-integrity/#comment-1844</link>
		<author>Nick</author>
		<pubDate>Sat, 08 Apr 2006 01:36:01 +0000</pubDate>
		<guid>http://www.john-carlton.com/2006/04/03/the-bane-of-integrity/#comment-1844</guid>
		<description>I don't watch much TV, but I do know that even though it's billed as reality tv it's about as real as a strippers love for a fat middle-aged man with a pocket full of money. They're all scripted from start to finish. 

Besides TV shows about nice guys doing the right thing don't get blogged  by world class copywriters.</description>
		<content:encoded><![CDATA[<p>I don&#8217;t watch much TV, but I do know that even though it&#8217;s billed as reality tv it&#8217;s about as real as a strippers love for a fat middle-aged man with a pocket full of money. They&#8217;re all scripted from start to finish. </p>
<p>Besides TV shows about nice guys doing the right thing don&#8217;t get blogged  by world class copywriters.</p>
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		<title>By: John Rinaldi</title>
		<link>http://www.john-carlton.com/2006/04/03/the-bane-of-integrity/#comment-1802</link>
		<author>John Rinaldi</author>
		<pubDate>Fri, 07 Apr 2006 02:36:10 +0000</pubDate>
		<guid>http://www.john-carlton.com/2006/04/03/the-bane-of-integrity/#comment-1802</guid>
		<description>Very cool insights:
1. Premise IS flawed from the get-go. If you look at all the influencers in sales a jingle doesn't get them social proof, reciprocity, authority, consitency or anything else. Nothing to drive sales. 

2. He did have integrity. No one deserved to be fired. I only fault the guy for going back to the boardroom with anyone. He should have looked at the situation and said "I'm fired" and left on his own. Giving Trump the finger would have been childish.

3. Beer morals in a world of champagne entitlements? You start writing great stuff like that and I start to worry that you are communicating on the "other" plane ala Halbert.

John R
www.rtaautomation.com/devicenet</description>
		<content:encoded><![CDATA[<p>Very cool insights:<br />
1. Premise IS flawed from the get-go. If you look at all the influencers in sales a jingle doesn&#8217;t get them social proof, reciprocity, authority, consitency or anything else. Nothing to drive sales. </p>
<p>2. He did have integrity. No one deserved to be fired. I only fault the guy for going back to the boardroom with anyone. He should have looked at the situation and said &#8220;I&#8217;m fired&#8221; and left on his own. Giving Trump the finger would have been childish.</p>
<p>3. Beer morals in a world of champagne entitlements? You start writing great stuff like that and I start to worry that you are communicating on the &#8220;other&#8221; plane ala Halbert.</p>
<p>John R<br />
<a href="http://www.rtaautomation.com/devicenet" rel="nofollow">www.rtaautomation.com/devicenet</a></p>
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		<title>By: Buckaroo</title>
		<link>http://www.john-carlton.com/2006/04/03/the-bane-of-integrity/#comment-1726</link>
		<author>Buckaroo</author>
		<pubDate>Tue, 04 Apr 2006 19:32:00 +0000</pubDate>
		<guid>http://www.john-carlton.com/2006/04/03/the-bane-of-integrity/#comment-1726</guid>
		<description>I agree big time! 

Trump's agrument not to fire the two guys in the boardroom was lame ass. 

Use another war example:

If you were in the heat of battle...who would you fault if you lost. The guys who jumped into the trenches, fought the hearts and souls out to the death. Or the pathetic little pukes who stood back and wouldn't fight because they didn't know how to shoot a gun, or worse, had to observe some holiday.
Crazy Town!!!</description>
		<content:encoded><![CDATA[<p>I agree big time! </p>
<p>Trump&#8217;s agrument not to fire the two guys in the boardroom was lame ass. </p>
<p>Use another war example:</p>
<p>If you were in the heat of battle&#8230;who would you fault if you lost. The guys who jumped into the trenches, fought the hearts and souls out to the death. Or the pathetic little pukes who stood back and wouldn&#8217;t fight because they didn&#8217;t know how to shoot a gun, or worse, had to observe some holiday.<br />
Crazy Town!!!</p>
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		<title>By: Graham English</title>
		<link>http://www.john-carlton.com/2006/04/03/the-bane-of-integrity/#comment-1709</link>
		<author>Graham English</author>
		<pubDate>Tue, 04 Apr 2006 07:36:08 +0000</pubDate>
		<guid>http://www.john-carlton.com/2006/04/03/the-bane-of-integrity/#comment-1709</guid>
		<description>I'm glad to hear ya say it. It was hard to watch. Jill Stevenson, who sang on the show, recorded with me once. Beautiful voice: http://podcast.grahamenglish.net/graham-english/on-my-feet-again/

They say people are doing the best they can. Giving Trump the finger is the best I can do right now ;)</description>
		<content:encoded><![CDATA[<p>I&#8217;m glad to hear ya say it. It was hard to watch. Jill Stevenson, who sang on the show, recorded with me once. Beautiful voice: <a href="http://podcast.grahamenglish.net/graham-english/on-my-feet-again/" rel="nofollow">http://podcast.grahamenglish.net/graham-english/on-my-feet-again/</a></p>
<p>They say people are doing the best they can. Giving Trump the finger is the best I can do right now <img src='http://www.john-carlton.com/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /></p>
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